Supporter Marketing Officer

Contract: Permanent

Hours: 35 per week

Location: London (and hybrid/remote)

Salary: £31,378 per annum with progression scale up to £36,399 pa (inclusive of London weighting)

Closing date: 30 August 2022

Expected date of interviews: 5-6 September via Zoom

Job ref: VA554

Are you passionate about connecting supporters to the real difference they make?

Do you want to work in an enthusiastic and driven team, fundraising to support people who have survived torture?

Do you believe in standing up for human rights alongside torture survivors?

Freedom from Torture is looking for a Supporter Marketing Officer to join our new, award-winning, supporter focused Supporter Fundraising Team. You will be working with the Supporter Acquisition Officer and Supporter Marketing Assistant, managed by the Supporter Marketing Manager to develop a busy programme of fundraising appeals, newsletters and campaigns.

You’ll develop and roll out our fundraising appeals and campaigns across a variety of media with a big focus on our regular print campaigns and newsletters, but working closely with the digital team to run the campaigns across digital streams too. You will also work collaboratively with the Supporter Acquisition Officer and receive marketing and admin support from the Supporter Marketing Assistant. This role involves working with Freedom from Torture service users to gather their stories and show supporters the true impact of their donations on people’s lives every day. We need someone who loves copy-writing and creative fundraising, as we place survivor empowerment and movement building at the heart of our strategy.

This is a key creative fundraising role in the team where you’ll be working directly with service users to interview, write and plan your own content for warm newsletters as well as develop creative fundraising appeals with an agency, telemarketing and online campaigns. With a new campaign live almost every month, it’s a busy and fulfilling role working with a database of well-established warm supporters. This role requires great people skills as you will be working with lots of people across our five centres as well as great analytical skills to interpret data to tell us what’s working, run tests, and make strategic decisions (with support from the team.)

In this role you’ll also get the opportunity to develop acquisition knowledge as we spread projects across the team, giving everyone the opportunity for continual personal development and acquiring new skills.

If you love fundraising and you’re passionate about helping refugees who have survived torture then we would love to hear from you.

The role

  • Fundraising and copywriting:  writing donor development newsletters, thank you letters and other ad-hoc campaigns, often working directly with torture survivors to record and communicating their personal experiences, sharing stories from people who have overcome incredible hardships.
  • Running and developing full warm retention programme of supporter marketing activity, including warm appeals, newsletters, raffles, committed giving campaigns, telemarketing, and gift aid campaigns. Keeping schedules on track and working very closely with the digital team.
  • Managing and developing creative campaigns: daily autonomous management of external agencies and projects. As well as managing multiple projects, you will work with the Supporter Marketing Manager to make strategic creative decisions based on data and insights collated from campaign evaluation.

About you

  • Highly proficient use of business IT systems including Excel, Word, PowerPoint and databases.
  • You must have great literacy and numerously skills and the ability to interpret large sets of data, spot trends and make adjustment to reflect insights.
  • You will have excellent attention to detail with good copy writing skills and an eye for design and a high level of written and verbal communication skills.
  • It’s essential that you are able to prioritise and manage a busy workload managing projects from start to finish within given budgets and work to tight deadlines.
  • You must have experience of working with a range of Direct Mail, telemarketing and email marketing techniques.
  • Experience interviewing and working with many different people and ability to adhere to a clear consent process when recording and sharing their personal stories

Big Pluses

  • Proven track record of working in a direct marketing team preferably in the charity sector.
  • Experience of database targeting, segmentation, testing and response analysis.
  • Lived experience of torture.
  • Knowledge of GDPR and supporter data compliance

In return, we offer a competitive package, with a generous 30-day annual leave entitlement, and 6% employer pension contribution and 1% employee contribution.

To view the Job Description and Person Specification, please click here

Freedom from Torture is an equal opportunity employer! People from Black, Asian and minority ethnic backgrounds, LGBTQIA+ individuals and people with disabilities are strongly encouraged to apply.

Freedom from Torture is dedicated to healing and protecting people who have survived torture. We provide therapies to improve physical and mental health, we medically document torture, and we provide legal and welfare help. We expose torture globally, we fight to hold torturing states to account and we campaign for fairer treatment of torture survivors in the UK.

We campaign for positive change, using evidence from our services and survivor voices to protect and promote survivors' rights and hold torturing states to account. We are proud to play a significant role in the global anti-torture movement. Survivors, active and empowered, are at the centre of all of our work.

Freedom from Torture is committed to its responsibilities under safeguarding, and expects all staff and volunteers to share this commitment. This post is subject to a satisfactory DBS disclosure, as well as a need for full employment history and up to date employment references.